Bespoke Websites for Joiners Who Build to Last
We create WordPress sites that highlight your craftsmanship, from fitted furniture to structural timber work.
Your joinery deserves more than a Facebook page
Joinery is one of those trades where the finished product is genuinely beautiful. A hand-built oak staircase, a set of fitted wardrobes, a bespoke kitchen - these are pieces of work that sell themselves when people can see them. The problem is, most joiners don't have a website that does their work justice. A few photos on Facebook or Instagram help, but they disappear into a feed within days. A WordPress website gives your best projects a permanent home where customers can browse, compare, and decide you're the right person for their job.
We've built websites for bench joiners, site carpenters, and everything in between. What works for joiners is different from other trades. Your site needs to feel more like a portfolio than a directory listing. High-quality images with proper descriptions of timber species, jointing methods, and design details show customers you care about your work. We pair that with clear service pages, genuine testimonials, and a straightforward way to request a quote. Guild of Master Craftsmen or Institute of Carpenters membership? We'll make sure that's visible too.
Every project is led by Mark McNeece, founder of Press Forge and 365i.
25+ years building WordPress sites · 4 plugins on WordPress.org · author of the AI Visibility Definition · more about us
Everything You Need to Succeed Online
The features that matter most for joiners
Portfolio-Style Galleries
Large image galleries with project details including timber type, finish, and design brief. Your work deserves more than a thumbnail.
Bespoke Commission Pages
Dedicated pages explaining your custom design process from initial sketch to installation. Attracts the high-value clients who want something unique.
Material Expertise Content
Pages explaining different timber species, finishes, and why they matter. Shows depth of knowledge that separates skilled joiners from flat-pack fitters.
Guild Membership Display
Guild of Master Craftsmen, Institute of Carpenters, or BWF badges shown prominently. These accreditations carry weight with customers commissioning expensive work.
Design Inspiration Blog
Regular posts showing completed projects, material choices, and design ideas. Brings in organic traffic from people researching their next project.
Commission Request Form
A form that captures project type, dimensions, preferred timber, and design inspiration photos. Gets conversations started on the right foot.
Key Pages We Build
Every website includes the essential pages your customers expect.
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Fitted Furniture Showcase page for bespoke wardrobes, bookcases, and storage solutions with example projects and timber options.
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Staircases and Balustrades Gallery and specification page for custom staircase work including oak, softwood, and contemporary glass designs.
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Kitchens and Cabinetry Portfolio of handmade kitchen projects with details on timber, hardware, and design process.
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Structural Carpentry Page covering roof trusses, first-fix carpentry, and timber frame work for builders and developers.
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About and Qualifications Your training background, Guild or Institute membership, years of experience, and what drives your approach to joinery.
Works With Your Tools
We connect your WordPress site with the platforms that matter to your business.
What I'd Build First for a Joiner, and Why
First build: one page per job type with its own gallery: fitted wardrobes, staircases, doors and frames, bespoke furniture. Joinery is bought on the evidence of craft, and a customer who wants a staircase doesn't want to scroll past twenty wardrobes to find one. Naming the timber and the finish in each caption signals knowledge the customer can't fake-check but can feel.
What I'd reject: positioning joinery as a sub-service of general building. It buries the highest-margin work under the lowest-margin search terms. I'd also reject a quote form as the only contact route; bespoke work starts with a conversation, so the page should push the phone call and treat the form as the fallback.
The rules your website has to respect
- British Woodworking Federation: the manufacturing trade body; membership signals workshop standards, especially for fire doors
- Institute of Carpenters: a craft body with assessed membership grades; a linked grade is proof of skill in an unlicensed trade
- TrustMark registration: worth holding for domestic work; homeowners increasingly search the register before booking
Frequently Asked Questions
Common questions about WordPress websites for joiners
A portfolio-style WordPress site for a joiner typically costs between £1,800 and £3,500. The price reflects the gallery quality needed to showcase fine joinery. Investing in good photography alongside the website makes a noticeable difference to the enquiries you receive.
Yes, and you should do it regularly. We make adding new projects straightforward - upload your photos, add a description, and categorise the work. We recommend adding each significant project as you complete it. Fresh content keeps your site relevant and gives Google a reason to rank you.
The best joinery commissions often start with an online search. People looking for bespoke staircases, handmade kitchens, or fitted furniture tend to research carefully. A website that showcases your skill level and experience puts you at the top of their shortlist.
Absolutely. Customers commissioning bespoke joinery want to understand how you work. Showing your process from initial consultation through design sketches to finished installation builds confidence. It also justifies your pricing, because people can see the care that goes into every piece.
We'd actively encourage it. Posts about timber selection, joint types, or project case studies bring in visitors from Google who are researching their next project. A blog positions you as an expert and gives people a reason to return to your site.
Your website is how you differentiate. Mass-produced furniture companies compete on price. You compete on quality, craftsmanship, and a personal service. Your site needs to make that difference obvious through detailed project photography and clear explanations of what makes bespoke joinery worth the investment.
Give Your Craftsmanship the Online Home It Deserves
We'll build you a WordPress site that shows the true quality of your joinery. Get in touch to discuss your project.
